Tag: job hunting

When You Ring Your Bell, Someone Will Come

High_five_while_rock_climbing-1080x450The following guest blog is from Joshua Waldman, author of JOB SEARCHING WITH SOCIAL MEDIA FOR DUMMIES, and founder of Career Enlightenment which offers professional LinkedIn profile writing services and career advice for the modern job seeker.

(This article first appeared in the Indian publication me.inc.)

Sometimes it doesn’t feel right to mention your accomplishments. Or you know someone who brags and it bugs you. You need to find a happy medium to get ahead.

It’s 2006, I just graduated with my MBA and started my first big corporate job. I have my little cubicle and a handful of important sales accounts to manage. In many ways, I feel like the small fish in a big pond, so I mostly keep to myself. But pretty soon, I land a few big deals. Actually, for someone who’d just started, I am doing rather well.

One day, my boss calls me into his office. I open the door dread what is going to happen. I sit down on the hardwood chair and hold my breath. What he says to me has stuck with me ever since. He says, “There are over 50,000 people working at this company. You’ve been rather successful. But you won’t go anywhere hiding under your desk. From now on, I want to hear you talking about your wins with the team. Ring your bell. Is that clear?”

Since that conversation, I’ve moved to several jobs and even started a few of my own businesses. Each time, I hear his voice telling me to ring my bell. Let people know what I am capable of and how my skills can help them.

But I’m sure you have the friend who does nothing else but talk about themselves. I do. They don’t stay friends for long though. So I’m not telling you to brag. I’m not telling you to be self-obsessed. But when the opportunity comes to speak honestly about yourself, take it. Otherwise, how else are potential employers going to know what makes you unique?

How to ring your bell on LinkedIn

On LinkedIn, there are three key areas, your photo, your headline and your summary. Many people leave their summary blank because writing about yourself can be too difficult. Or, some people write these long biographies in their summary.

The Ladders, a popular US based job board did a study and found that recruiters spend about eight seconds on average on each online profile. They look at the image to see if it’s professional. They look at the headline to see if it matches any of the jobs they are recruiting for. And the remaining five seconds are spent on the summary.

The summary is where you can ring your bell. After all, personal branding is about what makes you uniquely qualified for the position you want. In your summary, answer the question, What Makes You the Best at What You Do?

For many, this can be an impossible question. We’re conditioned from an early age to not brag. If we bragged as kids, our parents told us to stop. Or maybe we held back in fear of alienating our friends. For me, I had friends who bragged and I vowed to not be as annoying as them.

But remember that there is a difference between bragging and telling someone honestly what makes you so good. I recall my grandmother’s words to me, since I was such a quiet kid, “Honey, you’re not good enough to be so modest”.

Here is an exercise to follow if you find yourself stuck.

Think of a time in your career that you were the most successful. It could be any time, at a job, in life, with friends, etc. Recall what happened as vividly as possible. Then ask yourself, “what did I do to make this a success”? What role did I play in the event’s successful outcome?

Here’s an example.

My client Stef couldn’t articulate what she is the best at. So she recalled a time when she helped a local chapter of a charity she belongs to go from ranking 150 to 15 in the country, for charitable donations.

I asked her what role she played in this. And her answer became the center of her personal brand. She said, “I had a goal of taking my chapter to number 1. I know we had the resources but lacked the organization. So I put together a plan and delegated the right people to execute the right parts of it. I held weekly status calls to keep them accountable, since they were just volunteers. Pretty soon, all of them were making their own decisions, without me. I was very proud.”

She took a failing volunteer organization and through sharing her vision and plan, turned it around completely. I would say that this is a skill many organizations would love to have.

Bell ringing on Twitter and Facebook

Twitter and Facebook, unlike LinkedIn, focus more on posts than on profiles, mirroring an actual networking situation.

If you rang your bell on every post, people would feel that you are indeed bragging. Consider the 80|10|10 rule for online postings.

80% of your posts should be conversational, including questions, observations, photos, quotes, and other original content.

10% of your posts should be reactions to other people, including comments, retweets, likes and interruptions.

10% of your posts can be self-promotional, including personal branding statements, statements about what you are looking for, something you accomplished or something nice someone else said about you.

Some guidelines for bell ringers

If you noticed from Stef’s story, it wasn’t really about her. It was about what she accomplished with her unique skills. The difference between bragging and telling someone what makes you the best is focus.

Here are some guidelines you can use to avoid bragging and do more bell ringing:

  1. Focus on how your skills accomplished something greater than yourself

  2. Have a story to back up your claims of greatness

  3. Be just as willing to talk about what other people did to help when asked

  4. Know when to ring your bell and when to stop

  5. Bell ringing is always about a promise of how you can do something similar for someone else, it adds value

Job-Searching-with-Social-Media-for-Dummies-2nd-edition-Joshua-Waldman

Ring your bell to me

I’d love to hear what makes you the best at what you do. Are you feeling weird about sharing your successes? Do you have an annoying bragging friend? Feel free to share yours on the online version of this magazine. Or find me on Twitter or Facebook at:

@Joshuawaldman

http://facebook.com/careerenlightenment.com

Ready to “ring your bell” and the new year with a new job? Visit My.jobs today and search over 1 million jobs!

3 Reasons Why Social Media Gurus Can’t Help You Find a Job

Joshua Waldman, author of Job Searching with Social Media For Dummies, is recognized as one of the nation’s top authorities in Social Media Career Advancement. To learn Joshua’s secret strategies for shortening the online job search and getting the right job right away, watch his exclusive video training here to learn How To Use Social Media Find a Job. The following is a guest post from Joshua.


If you are big into personal effectiveness then you are familiar with Steven Covey’s 2nd Habit: Begin With the End in Mind. Actually, this principle extends far beyond the realm of self-help and into all aspects of our lives.

A Sculpture is first conceived of in the mind of the artists, and then emerges from the stone. A symphony is first heard in the mind of the composer, and then written to the score.

Likewise, in your effective job search, your end result must be clearly defined because the tools you’ll use to get there won’t know what you want!

Let me put it another way, to use social media without being clear about what you want, would be like a sculptor relying on his chisel to produce the art.

Most social media guru’s teach how to get more clients or customers. To simply rely on their advice means you may not get that Job Interview as quickly as you’d hoped.

You mean you don’t need more customers!

So what makes the job search any different?

I’ve put together 3 major differences in how you will use social media for a job search versus how you would use the tools for prospecting:

  1. Brand You: during your job search, you will not have a company to stand behind— all you’ll have is your name. This means the only way an employer will be able to learn more about you is through searching your name. The most common tools to do this are Google & LinkedIn. Are you managing what information they will get when they type in your name?
  2. One versus Many: you only need one job, a company needs many customers. As soon as you get that job, your job seeking efforts will be over. Therefore, it isn’t important to “cast your net wide”. Rather, the job seeker must go deep, deeper than the competition, in order to answer the basic questions of “Will you fit into the culture of the target company” and “What kind of value will you add over a long period of time”. You can take the risk of customizing your online reputation to a single company. If it doesn’t work out there, then move on. But you can’t be all things to all potential employers.
  3. Time and Money: businesses can afford to spend most of their time and money on advertising or online marketing. You can’t! You want your efforts to be as effective as possible in getting to the interview. The least amount of time in front of the computer for the most amount of interviews. Each LinkedIn connection, each email’s goal is to get you in front of an interviewer OFF-LINE. Make sure your communication strategy leads to this conclusion. If it doesn’t, then scrap it.

Thanks to Joshua for providing another great blog post! Are you searching for employment? Check out http://my.jobs for over 1 million opportunities and great tools to help you save searches and receive notifications when new jobs relevant to you are added to the site.

3 Helpful Tips for Job Hunting in the Digital Age

How are you using the Internet for your job search efforts? It’s likely that you’ve dabbled with social media and conducted research by using a search engine like Google or Bing, but with so much there, it can be overwhelming. To help simplify things, we’ll share a few tips that will help you enhance your resume, monitor your online presence and keep tabs on the relevant company, industry and market information.

#1 Help Yourself – Clean Up Your Resume, Find Career Fairs and Search for Jobs from One Place
US.jobs (http://us.jobs), powered by the National Labor Exchange, has many useful features. In the Career Resources section, you can access tools to:

In addition, site visitors can search a database of over 1 million unduplicated, legitimate job opportunities.

#2 Audit Yourself – Proactively Use Search Engines to Gauge Your Online Presence
There have been many articles written about employers using online research and background checks to research prospective candidates. A Mashable.com article with findings from a study by a company called Reppler indicated 69% of recruiters have rejected a candidate based on content found on his or her social networking profiles. (Thankfully 68% of recruiters have also hired a candidate based on his or her presence on those networks.)By searching for your name on search engines, you can help ensure your online presence won’t harm you in the application process. For example, there may be photos tagged by friends that you didn’t realize were public. You may also see news articles or other public profiles floating around that could help, or harm, your reputation. It’s also a good time to update any stale content or delete outdated profiles.

#3 Alert Yourself – Set Up Email and RSS Alerts to Keep Tabs on Your Industry, Your Dream Employer and More
There are definitely perks to having access to endless amounts of data on the Internet, but it can become overwhelming to sift through all of that information efficiently. Google Alerts is a free tool that can make the process a little easier. As explained on their site, “Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your queries.” The search engine checks the web regularly to find new results. If updated results are found, Google Alerts will send them to you via email. Alerts can be provided as-it-happens, daily or weekly. You may also set up alerts as RSS feeds and use Google Reader to avoid overloading your inbox.You’ll need to set up a Google account if you don’t have one already, then visit http://www.google.com/alerts and follow the prompts. If you need some extra help, there is a very thorough support section. As a job seeker, you can use Google alerts to:

  • Follow breaking news about a company you want to work for
  • Monitor trends in your industry
  • Find out about what’s being said by others about a company
  • Keep up on your online presence
  • Seek out news about companies hiring locally or expanding
These are a just a few simple tips that can be beneficial to job seekers. What other resources would you suggest?

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